Friday, November 28, 2014

The Internet of flyers

I recently started hearing the term 'the Internet of ______' being used a lot more often lately. I love this concept: a new innovation or invention that will literally change the way we interact with the world. 

I think about Elon Musk and Tesla Motors or the fair catch rule etc. I also think about how Groupon and Companies like Snap by Groupon really changed the coupon space and made the 'Internet of coupons.' Coupons had been around for, whatever, forever and the first 'internet coupon pioneers' didn't really pioneer that much at all. They only snapped a pic of a paper coupon and threw it up willy knilly on the line. Coupons were still just coupons even though they were technically on the line.

It wasn't until Groupon (I like to think it was Groupon) and maybe LivingSocial really changed how we interact with coupons what can be couponed and what that means for us, the couponers, did a real 'Internet of Coupons' happen. They made a multi billion dollar industry overnight and, for better or worse, they are here to stay. 

Although coupons and flyers are very similar on the surface, there hasn't yet been an 'internet of the flyer' yet. A lot of people have tried, but I don't feel that a PDF of a paper store flyer is really that innovative and definitely hasn't impacted my world. 

With very little ego, I truly feel that the software in the •gbot• app is truly unique and will be the standard moving into 2015. I feel that the •gbot• concept will by the Internet of the Flyer Space for grocers and other retailers. 

Check out our new •gbot• demo video at http://youtu.be/xpcYU4-SkpA Download the app for free. Shop easy & save money, everyone.